“Politricks” And Small Businesses
Why should small business owners pay a lot of attention to what’s happening in politics? The law certainly changes how...
The Playbook
The Playbook is as good as the quarterback. I have a great game plan. Why is not helping me grow...
Yes! It’s Good To Be An Entrepreneur!
Yes! It’s good to be an entrepreneur! Entrepreneurship is a rollercoaster of insanity, innovation and inexplicable rushes of joy. How...
Become BRAND New!
Become BRAND new It’s astonishing how many small business owners do not understand branding. Often, they feel like they have...
Climb The Unconquerable Mountain
Climb the unconquerable mountain In the 1950’s people would dream about going to the moon. In the late 1960’s the...
The Business Card Is Big
The business card is BIG In 1982 I was intimately introduced to the world of printing as an apprentice in...
5 Signs Your Marketing Is Failing
There are many signs that your marketing is failing. But let’s have a little fun with this one. When CASH FLOW has...
Small Business Wins Lead To Big Brand Victory
Small business success is all about small wins. And small business owners need to have the patience to celebrate those...
5 Low Cost Marketing Strategies
Small businesses do not have a lot of cash. This is why they typically avoid marketing. That’s a HUGE MISTAKE! Managing...
Measuring Marketing Results
IS IT SCIENCE OR A GUESSING GAME? In my 30 plus years in marketing I have always heard from non-marketers...
